Every euro buys a click. We make sure you know which click closed.
Your sale closes in a conversation, not a checkout — high-ticket services, B2B, consulting. So you pay for clicks and leads. But the deal closes weeks later in your CRM (the tool where your sales team tracks each prospect).
30 min. We read your numbers, not a deck. No obligation.
Meta never sees that close. It only saw the cheap form-fill, so it keeps buying you more cheap form-fills. We send the closed deal back to Meta. Then we build the ads and the funnel that turn clicks into calls that turn into paying clients.
The black hole between the click and the close
First, check that this is your problem. Someone clicks your ad and fills a form. Then they disappear into your CRM. Three weeks later a salesperson closes them for €20,000. Meta never hears about that close. It only ever saw the form-fill. So it keeps buying you more people who fill forms cheaply — not more people who actually pay.
The result is a trap. Your cost per lead looks great. Your cost per *client* quietly climbs. You scale the campaign that brings in browsers, because the dashboard counts them as conversions.
We close that gap, and the fix is concrete. We connect your CRM to Meta through its offline-conversion bridge (Meta calls it the Conversions API). Every time your team marks a deal as won, that real sale is sent straight back to Meta. Now the algorithm learns from the deal, not the form-fill — so it goes looking for more people like your real buyers. Setup takes a few days, not a few months. It reads the same deal stages your team already updates.
How we fill the calendar with closeable calls (outcome-first)
1. Meta learns from closed deals, not form-fills. Your cost per client falls, even if your cost per lead rises. That trade is the whole point: you stop paying for cheap leads who never buy. (This is the CRM-to-Meta bridge from the section above, now doing its job.)
2. More qualified calls on the calendar. We aim your ads at the people who actually close. The creative pre-qualifies, so your sales team spends its hours on real buyers, not browsers.
3. A funnel that warms up the prospect before the call. A page-and-video sequence teaches the prospect between the click and the call. They show up already understanding the offer — and ready to buy. It is the same funnel running under the page you are reading right now.
Proof: the funnel you are in right now
The page you are reading is itself a lead-generation funnel: an ad, a page, a video, a booked call. We built it on the same craft we sell — measurement that fires, a funnel that converts, a page that loads fast. The proof of the work is the thing that brought you to this paragraph.
The hard part of this work is measurement, and measurement is where the team has a track record. It has shipped tracking for Volkswagen, Audi, KFC, and WizzAir — businesses where one wrong number costs real money. Closing the gap between a click and a closed deal in your CRM is the same job at a smaller scale: make sure the platform learns from what actually happened, not from what it happened to see.
Which one sounds like your business?
Automotive dealers
We shipped tracking for Volkswagen, Audi and Škoda teams. Dealers are home turf.
We don’t make money producing creatives.
Fresh ads are what scaling needs. So we ship at least 50 a week — and the production fee simply covers what they cost to make. Gemini will render you an image for cents. So will we. You are not paying for pixels. You are paying to know which fifty to make.
The second part is how we earn. We take a share of the new profit we create. Profit here means the cash left after VAT, returns, product costs and ad spend — we call it contribution profit. If that number does not grow, we earn nothing on that side.
30 minutes. We read your numbers, not a deck. No obligation.
What clients say.
“Very important for us are regular status meetings, summarizing the following months of our cooperation, conclusions and goals achieved, allow us to look at the future with great hope. The fact that after entering the words “hybrid car” into a search engine we are higher in the search results than competitors, only confirms the above sentences.”
“I personally appreciate working with Paweł, both in terms of achieving the goals we set, but also in terms of the knowledge and the support he offers. If it wasn’t for our satisfaction with Paweł’s work and the trust that we have in him, we probably wouldn’t expand by another platform.”
“Efficient implementation of assumptions and KPIs, coordination of the introduction of changes with the Artegence agency and nice reactivity allows us to increase results (e.g. SUV, e-mobility).”
Questions, answered.
My sales cycle is months long. Can you still track it?+
Yes. The bridge fires when a deal stage changes in your CRM — booked, qualified, closed-won — so a six-month cycle is tracked at each step, not lost. The platform learns from the deal, not the calendar date.
Which CRMs do you connect to?+
The common ones — HubSpot, Salesforce, Pipedrive — and most custom setups, because the connection reads the deal-stage event rather than the CRM’s internals.
Do you only run ads, or do you build the funnel too?+
Both. The ads bring the click; the funnel and the qualification layer decide whether that click becomes a closeable call. Running one without the other wastes the budget.
See the profit your ads actually bank.
Measured in week one — in the cash you keep, not ROAS.
30 minutes. We read your numbers, not a deck. No obligation.